- cost per product
- The cost needed to generate a visit to a website. For advertising on the web it is the cost per banner advertisement divided by the clickthrough rate.
Big dictionary of business and management. 2014.
Big dictionary of business and management. 2014.
Cost Per Engagement — (CPE) is an online advertising pricing structure introduced into the market in 2008. [ [http://www.techcrunch.com/2008/07/09/videoegg launches new video ad units maybe youtube should pay attention TechCrunch] , TechCrunch (2008 7 9)] Differing… … Wikipedia
cost per thousand — ˌcost per ˈthousand noun costs per thousand PLURALFORM [countable, uncountable] MARKETING used to talk about how much a particular form of advertising costs to reach one thousand viewers, readers etc: • Costs per thousand vary sharply by station … Financial and business terms
cost per action — UK US noun [U or C] (ABBREVIATION CPA) ► E COMMERCE, MARKETING the amount of money that is charged to a company, etc. that advertises on a website each time someone buys a product, fills out a form, etc. after clicking on the advertisement on the … Financial and business terms
Cost per action — Internet marketing Display advertising Email marketing E mail marketing software Interactive advertising … Wikipedia
Cost per engagement — The term Cost Per Engagement was originated in late 2006 by Highedge, Inc., the company that developed the Brickfish social media advertising network. Highedge, Inc. owns the Cost Per Engagement trademark. Cost Per Engagement is the online… … Wikipedia
Cost per Lead — Internet marketing Display advertising Email marketing E mail marketing software Interactive advertising … Wikipedia
Cost-Volume-Profit Analysis — Cost Volume profit (CVP), in managerial economics is a form of cost accounting. It is a simplified model, useful for elementary instruction and for short run decisions. Cost volume profit (CVP) analysis expands the use of information provided by… … Wikipedia
Cost-effectiveness analysis — (CEA) is a form of economic analysis that compares the relative costs and outcomes (effects) of two or more courses of action. Cost effectiveness analysis is distinct from cost benefit analysis, which assigns a monetary value to the measure of… … Wikipedia
Cost accounting — Accountancy Key concepts Accountant · Accounting period · Bookkeeping · Cash and accrual basis · Cash flow management · Chart of accounts … Wikipedia
Cost curve — In economics, a cost curve is a graph of the costs of production as a function of total quantity produced. In a free market economy, productively efficient firms use these curves to find the optimal point of production (minimising cost), and… … Wikipedia